The Brand Subscribe
A daily history newsletter

What happened on this day, everywhere at once.

The idea, the build and the brand behind This Day, told in three acts.

Scroll to turn the glass
Act I · The Idea

History is sorted by era.
We sort it by date.

Schools teach history as a line: centuries in order, one region at a time. This Day cuts across it. Each morning brings one date and what happened on it, from 1580 to last year, from Lagos to Lima.

It's a short read on purpose, about five minutes. The goal isn't memorizing facts. It's the jolt of realizing a lot of the world was happening at the same time.

One date · Today,
Updates daily
····
····
····
····
One date. Every era. Every continent.
Act II · The Build

Anatomy of an issue

Every issue has the same four parts, so readers know the rhythm and the date can take the spotlight. Scroll to read one.

A full This Day issue: The Anchor, The World in Parallel, Also Today and The Through Line
  1. 01
    The Anchor
    One story from the date, told in depth, with its sources.
  2. 02
    The World in Parallel
    Meanwhile, the same day on every continent: seven cards, so no region is left out.
  3. 03
    Also Today
    Quick hits from other years on the same date, from 1580 to last century.
  4. 04
    The Through Line
    The thread that ties the day together, ending with the signup.
thisday.world on desktop
The site: thisday.world
The This Day issue in an inbox on a phone
The daily send, in the inbox each morning
Act III · The Brand

The words lead.
The hourglass signs.

It borrows from almanacs and broadsheets: a heavy serif, calm paper, and the oldest clock there is.

Badge · still
Lockups, avatars, small sizes. Motion ticks appear only in animation.
Badge · motion
Settle, pour, flip. The ticks only appear in motion.
Stacked, on olive
Ink
#1C1917
Olive
#5C6B3A
Sand
#B8933A
Paper
#F5F3EF
Glass
#FAFAF9
The reel
Sound on

Tomorrow, it starts again.

One date, delivered each morning. Free.

Get tomorrow's issue →